A picture is worth 1,000 words! This is especially true when it comes to listing photos. Photos are an important part of a listing and help tell the story of the property.
Your photos should not only look great, they should also follow the ARMLS photo rules. Here’s a breakdown (if the table isn’t loading correctly, click this link):
Photo Question
Quick Answer
More Info
Are photos needed in “Coming Soon” Status?
No. But at least one front exterior photo needs to be added within 4 days switching to Active.
Does the main/first photo need to be the front of the house?
No. The order of the photos does not matter as long as one front exterior is included.
Can I copy photos from old listings?
If it was your listing and you’re still with the same brokerage, absolutely. If not, you can only do so with permission.
Do I have to remove the For Sale sign before taking photos of the front of house?
The sign can be there as long as nothing identifying the brokerage or listing agent is visible.
What does “Contact Info in the Media” mean?
This refers to anything in listing photos, videos or documents that can identify the seller’s agent or broker.
Am I allowed to alter photos of the house?
ARMLS does not have rules about photo editing, but we do suggest being cautious.
Can people be visible in the photos?
It’s not against the rules for a person to be visible in a photo unless it’s the listing agent. That would be considered contact info in the media.
Can text be added to photos?
It is OK to add text that does not include contact info or violate other rules.
Am I able to change or remove photos once added to a listing?
You can add, remove or change the order of your photos any time while the listing is Active.
Can I remove the photos once the listing is going off market?
Only one front exterior photo needs to remain. Others can be removed before the listing closes.
If the home is a to-be-built, can I add a rendering of the home in the photo section of a listing?
Yes, if a home is a to-be-built you can add a rendering of the home but it may not contain any contact info or violate other rules. (Bonus, for to-be-built listings the rendering will satisfy the rule of one front exterior photo within 4 days of it going Active.)
Are floor plans allowed in the photo section of a listing?
Yes, so long as it does not include contact info or violate other rules.
To learn more about the ARMLS rules, take our online course.
Michele has been in the real estate industry since 2012, specializing in content creation and Realtor education. When not busy at work, she enjoys hiking, spending time with her two sons and long Sunday brunches.
Anonymous
Nothing in this Q&A addressed whether it is a violation if the Photography Company name, logo, wedsite, contact info, being present on MLS photos is a violation. All answers related clearly stated that the contact info cannot be the listing agent or brokerage.
Chelsea O
Hello! Yes that is correct! Photos and media cannot contain any type of contact information for the listing agent or brokerage. The photography company information is fine to have on the photos. If you’d like to learn more check out section 6 of our Adding a Listing Course. http://course.armls.com/?cid=rp2ztk