12 July 2018
Pocket Listings vs Delayed Listings
In the world of real estate the terms “pocket listings” and “delayed listings” are used interchangeably. But as our MLS gets ready to roll out the new Delayed status, it’s important to understand the differences between the two in our market. While this blog breaks down the definitions, we recommend talking with...
Read More
19 May 2017
Scams Targeting Real Estate Agents
When we go online, no one thinks they’ll become a victim to internet phishing and hacking. But the WannaCry and DocuSign hacks serve as good reminders to remain vigilant, especially regarding emails. Cybercriminals are consistently throwing out more sophisticated forms of bait with the hopes that people will bite. Here are...
Read More
08 November 2016
The History of the “I Voted Today” Sticker
The election is being held today and those who vote in-person are rewarded with an “I Voted Today” sticker. The sticker is ubiquitous, but have you ever thought about it? What is the connection between REALTORS® and voting? We wanted to uncover the history of the “I Voted Today” sticker...
Read More
18 March 2016
Baseball in the Valley
Spring Training is in full swing this year. If you’re not a baseball fan, you may be ignoring a large influence in our market. There are 15 major league teams at 10 ballparks across the Valley which generate an estimated $300 – $400 million of economic benefit each year. Events that bring...
Read More
08 March 2016
Sedona (SVVAR) Listings Now in Monsoon
Listings from the Sedona Verde Valley Association of REALTORS® (SVVAR) are now in the Monsoon® tax system. SVVAR and PAAR listings are now included in MLS searches by default but can be filtered out using the MLS field: Why is this awesome? If you’re working an area where ARMLS...
Read More
11 March 2015
Blurred Signs – A Photo Blog
Subscribers often ask about “For Sale” signs uploaded to the MLS, signs can be in the MLS but cannot contain contact information. Contact information will soon be a $200 fine because it can allow a client to bypass their agent. See how to blur photos here. Rule (8.23) states,”A ‘for...
Read More
04 February 2015
Subdivision vs. Subdivision Name
There are two Subdivision fields in Monsoon. Learning them both can be very helpful. Subdivision Subdivision is a default field in the Tax Search. It is a auto-complete box where you type at least three letters and select a choice. You can only make pre-determined selections but you select...
Read More
28 January 2015
Exterior Stories & Interior Levels
Two required fields often give Subscribers trouble, Exterior Stories & Interior Levels: Exterior Stories = 6 The Exterior Stories field under General Property Description should include the entire building the unit resides. Interior Levels = 2 the Interior Levels field reflects the number of stories of the unit itself (excluding basements),...
Read More
13 January 2015
Find The Map Code Grid Faster
The Map Code/Grid field is required when entering a listing in flexmls. Many use the ARMLS Grid Map Foldout on ARMLS.com but there is a quicker way to look up the Map Code/Grid. From a Map Search, click the Locate Pin, type the address and then click Locate. Select...
Read More
05 June 2014
Don’t 99 Yourself
There are 457 residential listings, listed by 392 Subscribers who may be losing buyer traffic because of the “99” pricing gimmick. Online buyers most often search in zeros, on many sites they have no choice. If a Buyer is looking for a home priced $100,000 to $110,000, your $99,999 listing...
Read More
23 January 2014
What People Think I Do
A popular Web meme, also known as a Web trend, explores how different groups of people view what they do for a living, it’s uncleverly called the “What people think I do” meme. From the good to the bad, myths about the real estate profession remain. Below are popular...
Read More
17 January 2014
Blur Photos Quickly
In our recent blog post, Blurred Signs – A Photo Blog, we explained that Subscribers can’t post photos with contact information. One of the fastest ways to correct a photo with contact information is to simply blur the sign. You don’t need to run out and buy a copy...
Read More
15 November 2013
Photo Manipulation, Draw A Line
Something isn’t right here! Can you spot what’s wrong in this front exterior photo? Is the photo acceptable to you, did they cross the line? Comment below if you’ve figured it out. If you’re stumped, click here for a video hint. We’ve explored a similar theme in a recent...
Read More
14 November 2013
Chop, Copy, Dismantle and Reassemble
We produce a lot of numbers, stats and research at ARMLS – and we do it all for you! Really! Subscribers are welcome to take our statistical products and chop, copy, dismantle and then reassemble however they like. All we ask is that you credit us as the source of...
Read More
ON THE INTERNET, TYPING IN ALL CAPITAL LETTERS IS CONSIDERED SCREAMING OR YELLING. IT IS ALSO VERY HARD TO READ. THE WAY CONSUMERS VIEW LISTINGS HAS CHANGED. AN OLD CLASSIFIED ADVERTISING TRICK WAS TO USE CAPS TO HIGHLIGHT IMPORTANT FEATURES, AND THIS CARRIED OVER TO PUBLIC REMARKS. THE IDEA...
Read More
22 March 2013
Obscure MLS Fields are the Real Superstars – Part 1
In the world of MLS fields, List Price is the superstar. Yet, there are other lesser known fields that can shine for the right client. These seemingly random fields can represent specific client needs and niches. If you can’t get enough, find more obscure fields in part 2, part...
Read More