If you’re a real estate professional, starting a blog can be a great way to develop a platform for yourself. By creating an online presence, you’ll be able to inform others of your services while building a strong database of contacts. Here are some important things to note before you get started.

Google Analytics

example of google analytics

Learning basic SEO strategies will help people find your blog when they search certain key words online.


In real estate, it’s all about location, location, location. In the world of blogging, it’s content, content, content. You’ll want to ensure you’re delivering a steady stream of content. The key is to have plenty of quantity without sacrificing quality.

Social Media

By using your own social media accounts, whether that be Facebook, Twitter or Instagram, social media is a great way to bring awareness and drive traffic to your blog.

Have Fun

If you read your blog and it bores you, chances are it will bore your readers too. Get creative and write outside the box when it comes to topic ideas.

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